Privacy Policy

1. Who We Are

Packd is a travel packing list app for iPhone developed by Michelle Gemmeke, an individual developer based in the Netherlands ("we", "us", or "our"). As a data controller under the General Data Protection Regulation (GDPR), we are responsible for the personal data that relates to your use of Packd.

If you have any privacy questions or requests, you can reach us at: getintouch.packd@gmail.com

2. What Data We Collect

Packing list content

The packing lists, items, categories, notes, and other content you create in Packd are stored in your personal iCloud account via Apple's CloudKit technology. This data is tied to your Apple ID and is stored and managed entirely by Apple. We do not have access to, and cannot view, your packing list content.

When you choose to share a list with another person, your iCloud identity (as assigned by Apple) is used to grant that person access. The recipient's iCloud identity is similarly managed by Apple.

Purchase information

Packd offers one-time in-app purchases (additional list unlocks and a lifetime unlock). We use RevenueCat, a third-party service, to validate these purchases. RevenueCat receives an anonymous App Store transaction identifier to confirm what you have purchased. No name, email address, or payment information is shared with us or with RevenueCat.

Crash and error reports

To keep the App stable, we use Sentry to collect anonymous crash and error reports. When the App encounters a problem, Sentry may send us:

• The type of error and where in the code it occurred (a stack trace)
• The app version, iOS version, and device model
• A short trail of recent in-app events leading up to the error (for example, "paywall viewed")

We have configured Sentry conservatively to protect your privacy: it does not attach your name, email address, IP address, device name, or any packing list content to these reports. Crash reports are processed on Sentry's European (Germany) servers.

Usage analytics

We use TelemetryDeck, a privacy-focused analytics service, to understand how the App is used in aggregate (for example, how often the paywall is viewed or a purchase is completed). TelemetryDeck:

• Identifies devices only through an anonymous, irreversibly hashed value, never your Apple ID, name, or email address
• Does not use advertising identifiers and does not track you across other apps or websites
• Processes data on European servers in compliance with GDPR

We use these insights only to improve the App. We never receive your packing list content through analytics.

Feedback and problem reports

When you choose to submit feedback or report a problem through the App, we collect:

• Your feedback or problem description text
• Your contact email address, only if you voluntarily provide it
• Basic device information: app version, iOS version, and device model
• A timestamp of the submission

This data is sent to a Google Apps Script endpoint and stored in a Google Sheets document managed by us. We use this information solely to understand and address issues with the App. Feedback submissions are never shared with third parties for marketing or advertising purposes.

3. What We Do Not Collect

We want to be explicit about what Packd does not collect:

• No account credentials or login information
• No location data
• No advertising identifiers
• No email address, unless you voluntarily provide one when submitting feedback
• No behavioural tracking across other apps or websites
• No personal data in our usage analytics or crash reports (these are anonymised, as described in Section 2)
• No data from contacts, photos, or other device content

4. How Data Is Used

Your data is used solely to provide the functionality of the Packd app. Specifically:

• Your packing list content is stored in iCloud to sync across your devices and to enable list sharing.
• Your purchases are validated via RevenueCat to unlock additional lists and premium features.
• Feedback and problem reports you submit are used to identify and resolve issues with the App.
• Anonymous crash reports (Sentry) are used to find and fix bugs and improve stability.
• Anonymous usage analytics (TelemetryDeck) are used to understand which features are used and to improve the App.

We do not use your data for marketing, advertising, or profiling. We do not build profiles about you.

5. Third-Party Service Providers

We rely on the following third-party processors to provide core functionality:

We do not use any advertising networks or social media trackers in Packd. The analytics and crash-reporting tools listed above are configured to avoid collecting data that personally identifies you.

6. Data Sharing

We do not sell, rent, or share your personal data with any third party for marketing or advertising purposes. Your data is only shared with the service providers listed in Section 5, and only as necessary to deliver the app's functionality.

We may disclose information if required by law, regulation, or a valid legal process, and to the extent strictly necessary to comply.

7. Your Rights Under GDPR

If you are located in the European Economic Area (EEA), you have the following rights regarding your personal data:

• Right of access: You can request a copy of the personal data we hold about you.
• Right to erasure ("right to be forgotten"): You can request that we delete your personal data.
• Right to data portability: You can request your data in a structured, machine-readable format.
• Right to restriction: You can ask us to restrict how we process your data in certain circumstances.
• Right to object: You can object to our processing of your personal data.
• Right to rectification: You can ask us to correct inaccurate data.

To exercise any of these rights, please email us at getintouch.packd@gmail.com. We will respond within 30 days.

Because your packing list content is stored in your own iCloud account, the most direct way to access or delete this data is through the app itself (delete lists or items) or by disabling iCloud sync for Packd in your device Settings.

You also have the right to lodge a complaint with the Dutch Data Protection Authority: Autoriteit Persoonsgegevens (autoriteitpersoonsgegevens.nl).

8. Children's Privacy

Packd is rated 13+ on the Apple App Store. We do not knowingly collect personal data from children under 13. Under GDPR, users in the EU must be at least 16 years old to consent to data processing; we do not knowingly provide the app to users under 16 in the EU. If you believe a child has provided us with personal data, please contact us at getintouch.packd@gmail.com so we can take appropriate action.

9. Data Retention

Your packing list content is stored in your iCloud account for as long as you keep it there. You can delete it at any time from within the app or via your iCloud account settings. Packd does not maintain a separate copy.

RevenueCat retains purchase transaction records in accordance with their own retention policy, which is necessary for Apple App Store compliance and for restoring purchases.

Feedback and problem report submissions are retained in our Google Sheets document for as long as needed to address the reported issues. You can request deletion of your feedback data at any time by contacting us.

Anonymous crash reports (Sentry) and usage analytics (TelemetryDeck) are retained according to each provider's standard retention period and contain no information that identifies you personally.

10. Security

Your packing list data is protected by Apple's CloudKit encryption — data is encrypted both in transit and at rest. We take appropriate technical precautions within our own systems and code, though no method of transmission or storage is 100% secure.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. For material changes, we will provide additional notice (for example, via App Store release notes or an in-app message). Your continued use of Packd after changes take effect constitutes your acceptance of the revised policy.

12. Contact

For any privacy-related questions, requests, or complaints, please contact:
Michelle Gemmeke
getintouch.packd@gmail.com